TIFF ’18: Sales agents talk platforms, the long tail of doc acquisitions

New distribution channels and ancillary markets were in the spotlight at the TIFF Doc Conference panel “What do sales agents and film representatives want?”

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New distribution channels and ancillary markets were in the spotlight at the TIFF Doc Conference panel “What do sales agents and film representatives want?” on Tuesday (Sept. 11).

The panel, hosted and moderated by TIFF’s international documentary programmer Thom Powers, explored the strategies used by buyers in identifying promising projects as part of the 2018 TIFF Industry Conference.

Panelists were Amanda Lebow, media finance agent at entertainment and sports agency Creative Artists Agency (CAA); Jessica Lacy, partner and head of the international and independent film department at ICM Partners; Kevin Iwashina, senior associate at Endeavor Content; and Rena Ronson, head of the Independent Film Group and partner at United Talent Agency (UTA).

The main focus of the panelists was on the diversity of platforms for non-fiction projects, and the availability of secondary markets to exploit intellectual property.

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